Customer service is so important for all businesses big and small and the way to make things happen whether it's with customer churn or something else, is to listen to the advice of others.
As a blogger myself, I need to pay attention to what I do so that I keep a good reputation in my industry but also so I meet the needs of the customers.
Here are some great tips others in my industry have given me.
Get Feedback
Ask your customers how you are doing and what they want to see more or less of. You can't know how to meet your customer's needs if you don't even know what they are, right? So ask for feedback after purchases, in your newsletters, on social media, and create polls or other surveys to gather opinions from everyone. Then look at your strengths and weaknesses and work on them.
Pretend you are the customer
If you can't beat em join em right? That's right...pretend you are your own customer. Are your needs being met? Is there a product or service being offered that can actually benefit you? Is your website easy to navigate or is there too much on the screen? Do your shopping and purchasing buttons work correctly EVERY time? These are the things that can make or break your business.
Focus on the positive
If you get higher sales from certain things you do...keep doing them but do them even better! You already have some strengths, now you just need to enhance them. Make a plan, list the steps to achieve your goals, and get working!
Get advice from others
Ask others what they do that makes them so successful. Ask them for tips and advice and don't be offended if they are too busy to respond. Just keep asking others and you'll surely get the advice you need to flourish in your industry. Maybe your prices are too high or your product is something that's already out there. Find a way to market better and smarter. And don't get up or get discouraged. Your customers NEED you and what you offer. So keep that end goal in mind.
Always improve where you can
Even if it's the tiniest detail, it can make a BIG difference. Simply by changing the font on my blog actually improved my click rate. Seriously, I didn't think that was even a big deal, but apparently it is!
No matter what industry you're in, customer service involves the same criteria. If your customer's needs aren't being met they won't shop from you, visit your site, or recommend you to others and that's no good for business. Always put the customer first and do your best in your own business to thrive in your industry.
There are also plenty of books and websites out there for more guidance on this topic of customer service so don't be afraid to do your research and even attend trainings and conferences.
What are your tips for better customer service?
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